India is a nation where knowledge is the main driver for holistic development. In this light, the National IPR Policy was approved by the Government of India on May 12, 2016. The Policy is a vision document aiming to create as well as exploit the synergies between all the types of IPR, the concerned statutes and/ or legislations thereof and the agencies. This comprehensive policy aims at establishing a holistic atmosphere, conducive for exploiting the full potential of intellectual property, for the social, economic as well as the cultural development of the nation. The policy is unique and one of its kind, designed in such a way, so as to facilitate ease of doing business in India. The policy seeks to inculcate the importance of IPR in every sector and also seeks to revise the existing legal regime to limit issues faced by the stakeholders. The policy is aimed at promoting and developing IPR as well as seamlessly balancing every reliable sector, right from villages, industries, to academic and research institutions in the process of successful creation and utilization of IPR on one hand, with public interest on the other hand. It is pertinent to note that one of the objectives of the National IPR Policy under objective 7.2 is to:

"Strengthen IP Chairs in educational institutes of higher learning to provide quality teaching and research, develop teaching capacity and curricula and evaluate their work on performance based criteria."

One of the main objectives of the National IPR Policy is to create public awareness about the economic, social and cultural benefits of IPRs amongst all sections of the society. For achieving this mandate, a scheme has been formulated namely 'Scheme for IPR Awareness' under DPIIT (formerly DIPP). This scheme is being implemented through the Cell for IPR Promotion and Management (CIPAM), created as a professional body under the aegis of DPIIT to fulfil the objectives of the National IPR Policy. Under the Scheme, various Awareness Programmes are to be carried out targeting general public, academic institutions, industry, enforcement agencies and the judiciary. These programs include online outreach activities, competitions, workshops, seminars etc. The establishment of IPR-Chair in select Universities is also one such initiative.